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August 29, 2023 Rato Communications

Building a Personal Brand: Identify Your Market Positioning

In a world where your online presence matters, having a strong personal brand can make you more popular and be seen as an industry thought leader. Having a unique perspective helps you define yourself and stand out from the rest of the crowd. This is what Neil Patel and Melyssa Griffin, two successful figures in […]

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May 21, 2022 Rato Communications

A 5 Step Content Strategy Blueprint To Build A Personal Brand

There are many aspects that go into building a strong personal brand, both online and offline. Figuring out the essence of who you are and what you want to be known for, are the first few steps. By reflecting on the right questions, one can figure this out. The step at which many falter is […]

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April 4, 2022 Rato Communications

3 Proven Ways To Kickstart Your Personal Branding Journey

In a crowded digital environment, building a unique personal brand has become increasingly important for start-up founders, senior professionals, freelancers, and anyone looking to stand out. If you are reading this, you are probably already aware of this, and perhaps have even started working on your personal brand in some way. As with most things, […]

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