About us
The Story Of The Storytellers
Rato Communications came into existence in 2020 with a clear vision – To bridge the gap between businesses’ objectives and their content marketing efforts.
We noticed that many agencies produced content. However, they lacked an understanding of how this content ties back to the strategic business and marketing objectives.
Rato Communications works to turn this around and elevate content marketing services being offered in the industry.
Working as your business partners, we listen to your current challenges. Our team understands the business and marketing objectives and plans to craft relevant content that hits the mark.
We work with a diverse team of specialists, who follow our research-led thorough approach to deliver measurable value and ROO (Return On Objective).
We Have a Unique Approach to Content & Brand Development
Your business objectives are unique. And to deliver tailored support that matches it, we follow a highly structured process. We deep dive into the core of your problem statement, identify and analyze your areas of improvement, strategize effective content solutions, and implement them with focused research.
Our proven framework leads to top-quality content that meets business objectives and resonates with your audience. We’re committed to making businesses stand out and achieve their true potential via highly customized content and communications strategies.
The Challenges We Address As An Agency
Objectives First Approach
We start with 'Why' in order to establish the objectives. Our execution decisions are then taken with the end goals in mind.
Fixing The Content Gaps
Content is the fuel that runs all B2B marketing programs. With our extensive experience in content strategy, planning and execution, we deliver where it counts.
Flexible Delivery Models
We understand that every client is different. We hence offer pay-per-use, project-based, retainer or item-based pricing for all our offerings.
Value with Competitive Pricing
We offer full-service agency like project management. But, our pricing is competitive and aligned with industry.
Our Values
- Stay Balanced
Without balance, the universe would be in turmoil. In a world that is in constant change, we must always stay balanced in our approach - toward our clients, team, and business goals. When we are balanced it ensures stability and focus even in times of change.
- Be Humble
“It is nice to be important, but it is more important to be nice!”. We will ensure that our interactions will always be centered around us being humble and kind. We respect ourselves, our teams, clients, and partners at all times. We have the humility to realize that we can not always be in control. This will give us the confidence to accept things when they go wrong.
- Help First
We are focused on helping our clients, teams, and partners overcome challenges and achieve success. When we extend a helping hand and focus on supporting each other, we build stronger relationships and grow together. Helping someone should not be with any caveat or strings attached.
- Be Patient
Time is of the essence. Yes. That’s why we emphasize the need to be patient with the process, every action, and with each other. Give it time. Good things happen when we are patient.
- Always Listen
Most people forget that 50% of any communication is listening. We ensure that every conversation is more about us listening than speaking. We learn a lot more when we listen, it helps us deliver solutions that are more aligned to the need than what is obvious.
Creating, managing, and leveraging good content through the use of technology and processes.
Providing the most relevant and outcome-driven communication solutions to achieve business goals.
Being partners in the brand’s progress and nurturing strong relationships.
Taru Movement Our Initiative To Give Back to Nature
Our Pledge: To plant 80,000 trees by 2030
Planting a tree is the most natural thing to do, yet many of us have forgotten how to do it.
We have been conducting an annual tree plantation drive on the outskirts of Bangalore. It is our way of giving back and promoting a cause that is close to our hearts.
We started small, with a target of 60 trees in 2021, growing to 150 in 2022, and 300 trees this year. We aim to double our contributions every year.
We work with NGOs – Ecowatch India and SankalpTaru that help with coordinating with the local community (as permissions are needed), sourcing the saplings, and nurturing them for the first 2 years.We ask for pledges as we are keen to get more hands dirty in this cause.
Work with a Team that is focused on a Better Future!
Schedule a free consultation with our team and let's make things happen!